Posts Tagged ‘Social Networking’

Quit Your Job Online

Monday, August 16th, 2010

In the age of internet speed and social networking, you may want to be selective about how you quit—that is, if you want to be hired anywhere else.

We’ve lived vicariously through the man who quit his job by telling everyone off and sliding down a plane’s slide/raft, and now we can enjoy the idea of quitting like a girl named Jenny did — with a dry erase board and series of photographed messages, sent by e-mail to the entire office.

Fortunately for Jenny, she’s a figment of someone’s imagination. (Her lack of confidentiality is not likely to get her hired any time soon.) But, as an actress who has just gotten tons of attention online, Elyse Porterfield may just have a career ahead.

TechCrunch tells us the photo shoot was for an image board site called The Chive (which gets around 5.6 million unique visits a month, according to Google). It’s part of a network of viral sites run by brothers Leo and John Resig, who “have a storied history of manufacturing Internet hoaxes”.

They told TechCrunch:

“This story wasn’t primarily done to see how many people in the mainstream media we could hoodwink (though that was fun), it wasn’t done for the publicity, money, nor was it a slapdash reaction to some JetBlue clown; it was done purely for the entertainment of the people first and foremost. The purpose of the hoax was to entertain and inspire, not to inform, so what difference does it make if the story has a single ounce of truth?”

The Chive went from 15,000 uniques to 440,000 uniques in a single hour, and people wanted to share it so much that it got over 238,000 Facebook shares and 31,000 Tweets (and counting, we’re sure.)

Fundraising Via Social Media

Wednesday, August 11th, 2010

Here are some places that Mashable gathered for those who want to help raise money for good causes–either as a giver or an organizer–using internet speed and social media. Either way, you’re a philanthropist!

Facebook Causes - “Whether you are an activist who wants to stop genocide or a nonprofit that promotes literacy, Causes can be your platform. It is a tool to help people go from caring about issues to doing something to make change.”

Razoo  - Non-profits can have their own page, and can also build project specific pages for events or fundraising drives. Razoo’s widget allows non-profits to port their fundraising initiative to other social sites, and also enables donors to share on their Facebook and Twitter networks.

Twitpay - and its RT2Give platform, designed specifically for everyone’s favorite 140 character-based social network, Twitter, focuses on the viral nature of Twitter, creating donations based on re-tweets — and of course, re-tweets equate to more visibility.

Crowdrise- is a grassroots fundraising service that creates fun ways for your network to go and promote, including contests, giveaways and promotions. Kate Olsen of Network for Good said they “are enamored [with their] fun approach…and kitschy call to action messaging on social media outposts’”

ChipIn - A simple widget allows a non-profit to have complete control of funding via PayPal. Non-profits embed the ChipIn widget on a variety of websites or create their own ChipIn page. The widget does integrate a wide variety of social network portability beyond the big two (Facebook and Twitter), including Digg and Delicious.

Ammado - Based in Ireland, ammado’s big differentiator is its international reach, with more than 30 currencies accepted. Individuals can create their own grassroots pages, provide recurring donations, and share their donation or fundraising project via the most popular social networks.

The Social Networking Habits of Women

Friday, July 16th, 2010

A survey from Oxygen Media Insights Group interviewed more than 1,600 social media users 18-54, and discovered the profound impact social media has, especially on young women. Radio Business Report says, “The findings have revealed greater information about how young women – and in comparison their male counterparts – are using social media to power their “Live Out Loud” lifestyles. The study revealed they are using it to gather hard news, share information with friends and vent about happenings in their lives at a breakneck pace.” That’s what we like to call living with internet speed. Here are some of the more interesting findings:

On staying connected…
•   34% women 18-34 say checking Facebook is the first thing they do when waking up in the morning
•   26% women 18-34 get up in the middle of the night to read text messages
•   37% women 18-34 have fallen asleep with their PDA in their hands
•   56% of women 18-34 consider texting their main form of communication

On what’s appropriate…
•   63% of women 18-34 use Facebook for career networking, but 42% think drunken photos are OK…
•   37% of women 18-34 admit they’ve accidentally texted something embarrassing to the wrong person
•   32% think posting photos of themselves or others on Facebook making obscene gestures is appropriate…
•   Only 44% of women 18-34 trust Facebook with their private information, but 56% of Twitter users think its okay to Tweet their current location.
•   89% of women 18-24 agree you should never put anything on Facebook that you don’t want your parents to see.

Freedom From Hackers Would Be Nice

Monday, July 5th, 2010

An Independence Day visit to Mashable.com shows that the online world has not yet attained freedom from hackers. The top story is about iTunes accounts being hacked, and another story tells us that YouTube was hacked (and Justin Bieber got the worst of it). Wikipedia went down, which is pretty suspiciously timed. And to top it all off, Lady Gaga beat the President of the United States to 10 million Facebook fans. On the 4th of July? Really?

iTunes hack seems to be related to the high number of Vietnamese book apps appearing as the top- ranked. Mashable reports, “Twitter complaints and a MacRumors forum thread spotted by The Next Web show that a number of iTunes users have had their accounts compromised and used to buy hundreds of dollars of apps. In particular, reviewers of the Vietnamese book apps claim in the app’s reviews section that they never downloaded the apps, and instead had their accounts compromised.”

Over on YouTube, the brouhaha points to Asian nations once again. After a vulnerability was exposed in the site’s comment system, people began adding pop-ups and malicious re-directs to mainly Justin Bieber videos, but others as well. Mashable reports, “Internet community 4chan has been waging a small cultural war against Justin Bieber, and its members exploited the bug to target the artist’s videos specifically. Last week they conspired to try and send Bieber to North Korea.”

Wikipedia seems to have merely had a power outage in their Florida data center, perhaps from all the July 4th searches from Americans brushing up on their history with internet speed. And although President Obama is popular internationally, I guess Lady Gaga has more fans online and on Facebook.  At least she’s an American, as is Michael Jackson, who has even more than she does.

Social Media Buzz and TV Ratings

Wednesday, June 30th, 2010

Though it seems more Twitter buzz equals a better box office for movies, the same can’t be said of social networking and television ratings.

A social media monitoring company called Viralheat spent a month comparing the amount of mentions about a TV show on social networks with their Neilsen ratings. And they found that online buzz on its own was not a good enough indicator. What made the difference was the sentiment expressed.

If you take a look at the chart on Mashable.com, you’ll see that Lost viewers weren’t many, but they had a lot to say – and half of it was not good. But Dancing with the Stars had great ratings with very little said about it online.

Perhaps it also has something to do with the age range of the viewers versus the ages of those who like to make the most of internet speed.

But it’s not even that simple. The results for the show Glee, a program aimed at a younger audience, reveal that though the ratings weren’t great, the buzz online was pretty good. On the other hand, American Idol skews pretty young too, and there wasn’t even as much buzz online about it as there was for Glee. American Idol is old, Glee is new…who knows what the difference is? The other shows on the chart that show little online chatter and good ratings were NCIS, Two and a Half Men, Cold Case, The Mentalist and Desperate Housewives – all shows that are on later at night and aimed at an older audience.

We’ll leave it up to the research guys to figure it all out.

Music and New Media Frontier

Friday, June 4th, 2010

If you haven’t noticed, the music industry has changed. It’s challenging to go to a store and find an artist’s album to buy on CD anymore. Because of that, music industry managers like the guys who rep Lady Gaga and Justin Bieber are looking for ways to make the most of new-new media. 

Troy Carter is Lady Gaga’s manager and Scooter Braun manages Justin Bieber. Together, they presented a panel “Success Strategies for Musicians in the Digital Era,” at the recent TechCrunch Disrupt Conference.  What qualifies them? Both know the power of social media to build a following for their artists. On Twitter, Lady Gaga has 4.3 million followers, Bieber has 2.8 million. On YouTube, combined viewing of Lady Gaga’s top three videos just passed the one billion views mark, and Bieber’s VEVO channel shows 380 million views. 

They’re hoping to strike up some partnerships with the up-and-coming platforms to truly redefine the music industry. Braun said backstage after the panel,  “I went out and flew out to San Francisco and spent two weeks just meeting with new, young entrepreneurs out there because I want to know who’s next and [I] realized that the power that our artists have created for themselves on Facebook, on Twitter, on YouTube are very, very valuable for launching these new platforms.” TechCrunch reported that Braun sees it as a symbiotic relationship in which the artist brings visibility to a company and gains a new way to engage fans.

Check out the video interview on TechCrunch’s site, and see if you can come up with the next big thing to deliver music to the world with internet speed!

The Romance of Pirates Found Online

Wednesday, June 2nd, 2010

Despite maritime thievery in Somalia or the world of illegal copying and distribution of entertainment, the image of the pirate in most people’s minds remains the one Disney banked on with their recent series of films. Maybe that’s why Pirate Bay, the world’s largest BitTorrent tracker, joined forces with social network Meezoog to create a dating site. 

It makes some sense, we suppose, that if people are passionate enough about movies, music, software and games to download them through Pirate Bay, rather than using the more conventional routes, they might find someone who shares their passions.

The thing about Pirate Bay, of course, is that they are all about open sharing.  Their only real issue with anyone is if they misrepresent what they’ve shared.

Maybe they’re hoping that the many women who love rebels will feel comforted by the same openness, using the social networking component that Meezoog’s technology allows, so that girls can consult with each other, and with internet speed.  The social networking component is supposed to encourage people to be more honest about how they portray themselves. Their social graph is supposed to offer a sort of filter – because if your friend trusts someone enough to connect with them, maybe you can too.

Or maybe Pirate Bay is just moving into territory that will bring them fewer legal hassles, since much of what people want to share is actually stuff that other people would prefer they buy.

So be ye warned: pirates may be exciting, but they’re not known to be extremely trustworthy, nor are they known to spend much money on dates!

The Reputation Management Age Gap

Friday, May 28th, 2010

In a new report on Reputation Management and Social Media from the Pew Internet & American Life Project, research has shown a definite age gap. At first you might be tempted to think that it’s because young people are more savvy about computers and what can happen with internet speed, which is partly true, but the real world also seems to have forced them to become responsible online as well. 

The study found that people between 18 and 29 were more likely to:
- use and update the privacy settings on their profiles
- delete comments from others that appear on their profiles
- remove photo tags with their names so others wouldn’t identify them

While Mary Madden, the Pew study’s lead author, agrees that young people are more experienced in dealing with the finer points of social networking, she also points out that they’re looking for work in an increasingly competitive market and just starting to develop a name, (or perhaps more accurately, a brand identity), for themselves. Older people are more established and can worry a little less about such things.

The study found that:

25% of online adults have employers with policies about how they portray themselves online.

4% have had bad experiences when embarrassing or inaccurate information was posted about them online.

8% have asked someone to take down photos, videos or other information posted online about them.  Most were successful.

Other ways the real world intrudes:

31% have done online searches about co-workers, professional colleagues or business competitors.

16% of all internet users have looked online for information about someone they were dating or in a relationship with. Among those who use online dating sites, 34% go online to check up on their dates.

Governments Seem to Feel Threatened by Social Networks

Friday, May 21st, 2010

A quick scan of tech news revealed that government agencies around the globe seem to be upset with social networks for one thing or another. I guess that means that the world agrees that social networking with internet speed is actually a rather powerful, game-changing thing.

• In Paris, the police have cracked down on a mass Facebook cocktail party around the Eiffel Tower
• in Pakistan, people are up in arms over controversial caricatures that appeared on Facebook and YouTube
• and even the United Nations have gotten together to  fight the use of alcohol ads on social media networks.

We’re not saying they don’t all have understandable reasons, just that it’s interesting they’ve all happened at once.

So in their defense:
• There’s already an existing ban on drinking alcohol in the are around the Eiffel Tower. But the government isn’t banning mass cocktail parties organized online, as long as they’re done properly. Last week, a man fell to his death after taking part in a cocktail evening which was set up over Facebook and drew almost 10,000 revelers.
• In Pakistan, as in all of the Islamic world, any depiction of any prophet is blasphemous. (Notice none of their religious art has people in it?) So when people in the Western world circulate insulting images of their most highly revered prophet, it’s not taken lightly.
• The World Health Organization, the authority for health within the United Nations, is concerned that promoting alcohol on social networking sites threatens to entice a new generation into harmful drinking patterns. They site the above-mentioned death at the mass cocktail party.

So watch your p’s and q’s online, or you might anger a government agency of some sort!

MySpace wants to be the new Facebook

Wednesday, May 19th, 2010

Yeah, MySpace was the hip thing before Facebook, but with the latest issues over FB privacy, they’re making their move to get back on top.  They’ve announced that they’ll let their users make the default setting for updates “friends only.”

Mashable said, “MySpace’s privacy strategy appears to be the exact opposite of Facebook’s current strategy, as late last year we saw the company dramatically alter privacy settings for members to encourage public updates. That move caught the company some flack, but controversy around Facebook’s “Like” button and Instant Personalization features dominate headlines now.”

And issues of security may become an even bigger issue in the face of the murder of an Australian teen. She was lured to her death by a man with a fake profile. Of course, she may have chosen to befriend him, but it still makes us all a bit more aware of the potential dangers involved in social networking with strangers.

Mike Jones, MySpace Co-President blogged, “We respect our users’ desires to balance sharing and privacy, and never push our users to an uncomfortable privacy position.”  Hint, hint. He went on to say, “MySpace’s core value of allowing self-expression and representation of yourself remains true, without the fear that your unique contribution to MySpace will be unknowingly used for an alternative purpose.”

That being said, the company hasn’t made the promised changes just yet — they’re merely striking strategically while the iron is hot. Watch for their changes in the weeks ahead and we’ll see if it’s enough for the company to reclaim some of its former glory with internet speed.