Are you the kind of person who has a piece of the Berlin Wall and a Moon rock on your mantel? (Or maybe your parents do?) Well now, you can add some volcanic ash from Iceland to your collection, or start a new one, with internet speed!
A clever Icelandic internet company has turned volcanic ash into money for charity. It fell to earth from the famously infamous cloud that created Europe’s biggest aerial shutdown since World War II and now you can own a piece of it. Or pieces of it. Many, many tiny pieces of it.
“It all started when one of our foreign clients, who is a collector, inquired if we could get him some ash from the volcano. I thought right away that this was a brilliant idea,” the website’s chief executive explained.
“My father lives nearby the volcano and I asked him if he could get me some ash. He shovelled a whole lot and brought it to me.”
Yahoo news reported that the online shop, nammi.is, sells various products from the north Atlantic island and is offering 160-gram (five-and-a-half ounce) jar of the ash from Eyjafjpoll volcano for 23.80 euros ($29.90 dollars).
Sofus Gustavsson, the company’s chief executive, is donating the proceeds to Iceland’s search and rescue services. “I thought there was something wrong about profiting from something that is ruining peoples lives, the farmers near the volcano for example.”
There are two other companies also selling volcanic ash, but both with the aim of turning a profit. So choose your ash wisely.