The Power of Social Networking Over Our Jobs

November 10th, 2010

We’ve chosen two stories, ripped from the nation’s headlines, to offer further proof of the growing power of social networking over our lives and jobs. 

First, a woman in Connecticut was fired after making disparaging comments about her boss on Facebook, but later won a court battle saying she couldn’t be fired for that.  A story from Digital Trends says “It’s now a little safer to complain about your boss on Facebook” and explains that:

“While her former employer maintains that she was fired based on her performance as a staff member, what’s most significant in this case is what it means for employees. Souza is not the first to get fired for this, but she is the first to be defended for it. In this virtual age, companies everywhere are enforcing social media policies and today’s ruling will directly affect how legitimate they are.”

The article describes Facebook as the modern “water-cooler” where employees meet to chat, but they also warn employees not to get too comfortable with the idea that their chit-chat is protected. A more formal hearing will take place in January.

Then, dubbed the King of Social Media by Fast Company, who said, “Using almost every online tool available, from Facebook to Twitter, YouTube to Foursquare, the late night host shows that social media is a force to be reckoned with.” All of it helped Conan O’Brien triumph over adversity and competition as he began his new job on TBS.  Fast Company says that, “Bolstered by his almost 2 million Twitter followers, a first-of-its-kind social media strategy, and an innovative digital team, Conan soared on the late-night scene with huge ratings, besting both David Letterman and arch-nemesis Jay Leno with 4.2 million viewers.”

So go ahead and harness the twin powers of internet speed and social networking, but do so responsibly!

Tech can be Clean and Green

November 8th, 2010

We know that using computers saves on paper (as long as you don’t print hard copies of everything). It can also save on the use of fuels, since now we can do video teleconferencing.  But it does use a lot of electricity.  So how can we make sure we’re making the most of our internet usage without undue waste? You can use an eco-friendly search engine like Ecosia or Treehoo. Or you can try Green Web Hosting.

Green Geeks, Super Green, Sustainable Websites and Fat Cow, say they’re powered by wind energy, have energy efficient infrastructures and are “carbon neutral friendly.” Not sure exactly what that means, but it sounds good. Even better, Greenest Host.com says they’re “100% Solar Powered” and offer zero emissions web hosting, “unlike other ‘Green’ hosting solutions that rely on Renewable Energy Credits (RECs) to offset their non-renewable energy usage…we simply don’t create the pollution in the first place. We power all of our servers with 100% clean solar power 100% of the time.”

OR you can “Like” the Green on Facebook page where it says “we are taking proactive steps as a company to implement responsible sustainability practices throughout Facebook. This includes our own efforts toward energy efficient computing, smart practices by our employees and our facilities, sensible advocacy and partnerships and leveraging the social sustainability of our platform.”

Facebook recently joined the Digital Energy Solutions Campaign, which, according to Fast Company, is “a nonprofit launched in 2008 that brings together leaders in the information technology industry to work on environmental and energy consumption issues. The social network joins Intel, Verizon, Sony, Cisco, AMD, Microsoft, and Hewlett-Packard in the campaign, which works on sustainable best practices for large technology companies.”

So utilize internet speed on the information superhighway, while feeling clean and green!

Facebook and Twitter Friends DO Indicate Election Wins

November 5th, 2010

Well, it’s official. We wondered, and now we know that in most cases, the candidates who made the best of use of internet speed, with the bigger Facebook and Twitter followings, won the election.

Wired Magazine reported:

The gubernatorial candidate with the most Twitter followers won Tuesday’s election in 22 of 34 declared races across the country, according to a Wired.com analysis. The results showed 65 percent of the candidates with a bigger Twitter following won the chief executive’s post in their respective states.  When it comes to Facebook, 20 of the 34 gubernatorial candidates with the most fans, or likes, won the chief-executive spot, according to our review of the data. That’s about 59 percent.

But Facebook and Twitter popularity wasn’t always necessary to win Tuesday. In the Golden State, Attorney General Jerry Brown trounced Republican rival Meg Whitman. The Democrat had about 98,000 Facebook fans, less than half Whitman’s almost 208,000. But on Twitter, Brown had 1.1 million followers, compared to Whitman’s more than 242,000. Don’t forget Whitman spent at least $100 million more than Brown did.

Bloomberg reported, “Facebook members picked 74 percent of the winning candidates among 98 hotly contested House races. In the Senate, more than 80 percent of candidates with more Facebook fans than opponents won their elections.”

The L.A. Times Tech blogger Shan Li, put it this way:  “Forget kissing babies, you need Facebook friends to get elected. For years, anxious teenagers have scoured the social-networking site, convinced that the number of Facebook friends they have relates to real-life popularity. Now politicians may have to do the same.”

Election Interest Online Gets High Ratings

November 3rd, 2010

Even before the election results are in, Mashable has reported that the amount of interest on online news sites in regards to the 2010 Election has broken a major web traffic record – the level during Barack Obama’s 2008 Presidential election victory two years ago.  While the 2010 election coverage had 4.6 million views per minute, the Obama Election got 4.2 million page views per minute. Not a huge margin, but a sign that people more people turn to internet speed now for their political info than they did when President Obama was elected. It seems to encourage wider participation in the political process, and hopefully greater access to information for making informed decisions, which are both good things. 

It’s still not the biggest web event of all-time. Based on Akamai’s Net Usage Index for News, several World Cup matches from this past summer caused higher spikes worldwide. But that’s the whole world of course, whereas the whole world isn’t necessarily interested in a non-Presidential US election.  But it does appear to be a record for a non-sporting event, even surpassing the recent Chilean miner rescue.

Mashable also reports “Not surprisingly, there’s also tons of activity in the social media world surrounding today’s events. Hundreds of thousands of tweets expressing everything from civic participation to views on specific issues are streaming in, while more than 20,000 people have already unlocked the “I Voted” badge on Foursquare.” 

We found an unofficial Facebook statistics page that showed the 2010 election has over 4.9 million fans between the Democrats, Republicans and Independents. It will be interesting to see how those numbers correspond to the final election results in the real world.

Track and Change the Political Map

November 1st, 2010

Fast Company pointed us to this new Google tool that maps which way gathered data seems to be pointing for the 2010 U.S. Election Ratings. Google explains, “How will the balance of power between Democrats and Republicans shake out after the elections on November 2? Many political experts and news sources track and revise predictions, but until now it’s been hard to compare perspectives. We’ve worked with some of the top names in politics — Sabato, Cook, Rothenberg, CQ-Roll Call, and RealClearPolitics — to make it easier to track the daily changes in the political landscape.”
You can see the entire map of the U.S. and choose by Senate, House or Governor’s races, or you can select by state. You can also select by source.  What you’ll notice is that there are a lot of toss-ups out there.

Fast Company says, “while hardly failsafe, [Google’s tool] will certainly make the armchair prognosticating more fun.”  It’s been updated daily, but at this point, it’s unlikely to change, even with internet speed. Still, you can watch results roll in and see if those that have been thought to lean one way actually vote that way, and which way the toss ups go. 

They also offer a link to info from Project Vote Smart, where “Americans young and old volunteer their time, take no money from special interest groups, and have committed themselves to an extraordinary effort that, if successful, will provide their fellow citizens with the tools…[created from] endless hours researching the backgrounds and records of thousands of political candidates and elected officials to discover their voting records, campaign contributions, public statements, biographical data (including their work history) and evaluations of them generated by over 100 competing special interest groups.”

 Check it out and maybe YOU’ll change the colors on Google’s map!

President Tweets and Facebooks and YouTubes

October 29th, 2010

TechCrunch reports, “In an effort to increase voter turnout for next Tuesday’s Congressional Election, President Barack Obama has put out a call on Twitter for constituents to install a Facebook application called the “Commit to Vote Challenge.” 

Obama harnessed the power of the internet speed and social networking to his advantage in his presidential campaign, and has kept it up. In addition to using it to keep people engaged in politics, he posted a video to YouTube   last week that supports the “It Gets Better” campaign we talked about in an earlier post.  The goal of that campaign is to get teens to quit committing suicide as a solution to bullying, especially about being gay. 

TechCrunch said about the Facebook app, “Like a more noble version of Fast Company’s Influence Project  the Commit to Vote Challenge takes advantage of the ‘network effect’ by using Facebook to spam your friends about voting. Facebook’s population is currently greater than that of the United States.”

Notice the use of the word “spam”, which indicates that the TechCrunch writer isn’t a fan. She also called the Commit to Vote Challenge, “a serious case of social gaming mechanics taken too far,” and said “it’s scary,” I tried it anyway. 

Basically, you share your reason for voting only with the people you choose, and then you see a list of your friends who have done the same.  Maybe it shouldn’t require social networking peer pressure to get people to take part in their country’s political process, but it couldn’t hurt, and there are much less noble things to bug people about.

GE Really Does Bring Good Things to Life

October 27th, 2010

GE’s Ecomagination is a campaign that’s been running for five years now, to show the world how GE lives up to their one-time and current slogans “We bring good things to life” and “imagination at work.” Their new digital campaign lets you Tag Your Green on YouTube or Flickr. 

The Ecomagination Photo Project on Flickr donates to one of three charities when users upload photos depicting light, wind or water. 

A LIGHT photo send a donation of 175 hours of solar power to d.light which helps make solar lights available to households in East Timor’s Oecusse region, where electricity is unreliable and kerosene is just plain dangerous.

A WIND pic means 4.5 kilowatt hours of wind energy will be donated to Practical Action to help provide wind turbines to isolated communities in the developing world to provide reliable electricity.

A WATER snap means a donation of 480 gallons to charity: water to provide safe, clean drinking water to the over one billion people in developing countries who don’t have access to this basic necessity.

The Ecomagination YouTube Video Challenge involves 15 already popular YouTubers collaborating with their fans to come up with great “green” ideas. The goal is to reach 10 million views and help charity: water bring clean and safe drinking water to developing nations.

Mashable reported last week that the campaign had 7 million views already, meaning they’re well on their way to reaching that goal by campaign end in mid-December.
Join them and Tag Your Green on YouTube or Flickr!  You’ll promote your own work, and help some great causes with internet speed!

Cats Are Strangely Popular Online

October 25th, 2010

On the Yahoo home page today, under Latest Video Picks is “Banana Split Cat Loves Bananas” –a video of a flat-faced, furball of a cat dressed as a banana split, very slowly eating a banana someone’s holding for him. Kinda weird.  But as part of the Purina Animal Allstars website, it at least makes promotional sense. 

An article on Mashable explored the strange popularity of cats online by talking to experts from the online industry.

Here’s some of what they gathered:

Elspeth Rountree, the co-founder of Know Your Meme: “You don’t need any explanation or prior knowledge to understand the slapstick humor that animals provide…. They’re entertainment in easily digestible doses.”

Ben Huh, CEO of The Cheezburger Network: “Cats…are a perfect canvas for human emotion, which makes them awesome for captioning and anthropomorphization.”

Matt Smith, director of strategy at The Viral Factory points to, “an almost infinite number of pictures of cats or great bits of cat footage…meaning an abundance of raw material for meme creation”.

“Most of us who have dealt with cats know that cats are jerks, and while outright abuse is never popular, I think a lot of people just like to see cats get their comeuppance,” says Brad O’Farrell, writer for the Daily Squee, and creator of the Play Him Off, Keyboard Cat video.

Jack Schofield, freelance technology journalist and author of the Ask Jack Guardian blog says, “Cats require relatively little maintenance (no baths, no walks) and are basically nocturnal animals, so they’re a perfect match for the Internet geek/coder/hacker lifestyle.”

So it seems their popularity is based on their availability to the people who spend their time alone with a computer, and like to share with internet speed!

Museums Make the Most of Internet Speed

October 22nd, 2010

There are some who might find museums boring, especially those accustomed to fast-paced tech-based entertainment like video games and constantly updated social networking.  But museums are getting into tech and social media with internet speed.   Fast Company gave us eight examples in a lovely slideshow you’ll probably want to check out.  Here’s the nuts and bolts of it for you now, though:

Crowdsourcing at the Guggenheim – More than 23,000 submissions from 91 countries vied to be among the 20 finalists to be displayed at Guggenheim museums around the world. HP helped develop the exhibit available on YouTube and the Guggenheim’s website.

Flickr-Streaming at the MoMA - Earlier this year, the Museum of Modern Art in New York live-streamed staring contests lasting hours between performance artist Marina Abramovic and visitors including celebs like James Franco and Björk.. Photos of the exhibit were catalogued into a massive Flickr collection.

Video-Sharing at ArtBabble - Aiming to be the YouTube of the art world, they’ve partnered with more than 20 museums to offer video content ranging from Renoir painting commentary to a behind-the-scenes studio tours.

Next-Gen Storytelling at the 9/11 Memorial Museum - Using crowdsourced photos and stories, and tech from Google Maps, the Make History project offers “a collective telling of the events of 9/11 through the eyes of those who experienced it,” both near the Towers and around the world. It’s online now, and will be part of the 9/11 Memorial Museum, opening next fall on the 10-year anniversary.

Mobile Gaming at the Tate Modern - With the Tate Modern’s multi-player card game smartphone app, users pit assorted masterpieces against each other, and see which one comes out on top in a fight to the death.

Mobile Touring at the Louvre - Works such as the Mona Lisa are displayed with historical information, the date they entered the museum, behind-the-scenes video extras, and more. Bonus: the app is free.

Spiritual Singles Can Meet Online

October 20th, 2010

Gone are the days when you could only meet someone nice at church (or temple, synagogue, mosque, kovil, etc…).  Now you can find someone who shares your beliefs and world view with internet speed!  We’ve scoped out a few for those of you who don’t fall into the more traditional categories, and probably don’t attend the above institutions with any regularity. The internet is the right place for non-traditionalists to find each other!

New Age Connections asks, “Are you a yoga single looking for love? Do you value a holistic lifestyle and want to meet green singles? Looking for spiritual singles who understand the “law of attraction”?”  They also offer trips where like-minded people can get to know each other while traveling, and give a portion of their proceeds to charities.

Spiritual Singles.com is the world’s largest dating service exclusively for singles who value a healthy, holistic lifestyle, spiritual growth, yoga, meditation, raising the collective consciousness, world peace and being environmentally conscious. It’s the original site on the Conscious Dating Network, which also includes Spiritual Matchmaking.com and Conscious Match. Together they offer articles and retreats.

Enlightened Dating .com is a community for like minds around the world and find ongoing education & support via powerful ‘webinars’ and multimedia programs with some of the top luminaries of our time. . Enlightened Dating was originally designed to support the News for the Soul community and assist with the sustainability of alternative media around the world.”

There are others, but these seemed the easiest to navigate and the most comprehensive. Being “geographically undesirable” is no longer a barrier to finding people to connect with, thanks to the magic of the internet!  They give the term “connection speed” a whole new meaning!